ABUNDANOMICS – The Real Wealth of Nations

Economic Perspective

About the Book

Abundanomics is a book introducing ideology that challenges some very outdated definitions of Economics. Definitions that are being taught in schools, colleges, and Universities everywhere in the world. The book questions the need for the scarcity definition which leads a greed driven society. This definition is the current prevailing and most widely recognised definition of Economics today. The definition is now nearly one hundred years old, and many things have changed in that intervening period. In many ways, the world has become an Abundant place with many changes that were only pipe dreams a couple of generations ago. From an economic perspective, with so much change, why is the Education system still anchored to 19th Century definitions? It's crucial to reevaluate and update the educational framework to align with the evolving economic perspective definition. A new education ideology needs to be developed and implemented over many years to recognise the abundance of change. There have been so many years of the mentality of greed driven into us that it is systemically ingrained in society as well as ingrained in an individual sense. The prevailing mentality driven by the scarcity definition of Economics which underpins education leads to undesirable and unnecessary outcomes.
We are currently living in an era where changes are being described as disruption. Commonly held views and ways of doing things are being constantly questioned, changed, and improved. Surely fundamental disruption of the education system is not immune.The Scarcity definition of Economics is no longer valid as we now live in an Age of Abundance.

  • ABUNDANOMICS

    Unlocking the Real Wealth of Nations
    Published by Austin Macauley - London
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About the Author

Father of two boys, second of six children from Dutch and Irish ancestry. Bruce grew up on the North Shore of Sydney Australia and had a Christian upbringing. Bruce’s upbringing was heavily influenced by his parents and in particular his father who worked tirelessly for the Saint Vincent de Paul whilst providing for his wider family and helping all those he could along the way.
Bruce has a Commerce degree and is a Certified Practicing Accountant who has worked in various commercial environments, not for profits and in hospitality for his whole working life. Abundanomics is Bruce’s first book, but he plans to contribute more in writing in the future.
Published by Austin Macauley - London
BUY NOW

REVIEWS

  • "If you are after a different take on traditional economic assumptions and how modern economics is built at least partially on outdated definitions, then you will enjoy Abundanomics. The book questions the fundamental concept of limited supply meeting seemingly unlimited demand that drives so much of today’s economic thinking. It raises the provocative question that perhaps supply is no longer the problem. It poses the question of why, with all the significant advancements in technology and logistics, we can't meet and balance demand across our planet. Abundanomics is a great read and well written for people everywhere. It will make you think about how, through subtle changes in the way we think, we can deliver better outcomes of all people."
    - Michael Buining
    "In this book lies an interesting and different way of looking at the “scarcity definition of economics” and then, flipping the coin, to a different way of looking at economics. It becomes clear from reading this book that a necessary change is needed in the teaching of economics in the future. An insightful, eye-opening read."
    - Juliet
    "What a great book, a completely different and original view of the way we might build a better world for all. Easy to read for all people with sound logic which challenges current economic thoughts and definitions. I’d highly recommend this book to people of all ages, backgrounds and beliefs!"
    - Chris Xu
  • "I purchased this book after hearing about it from a friend. I must say I was greatly taken by the book. It is insightful, educational, challenges current economics and how they are taught. The book raises many questions about the current age and how we could be doing better.I would recommend this book to any one of any age. I could not put this book down once I started. I was able to read this in within a couple of hours, in one night. I hope there will be more from this writer."
    - JASON
    "I'd recommend this as a great read for everyone of all background, beliefs and education. It challenges widely held but outdated definitions taught everywhere and suggests its way past the time to disrupt the education system with a view to creating a better more benevolent world."
    - THOMAS
    "Well thought and relevant in our today’s current events. Great book to read. A must buy!"
    - JENNIFER CRUS
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